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April 15, 2026JIMS8M The Journal of Indian Management & Strategy

Subserved by ChatGPT: Exploring the Adoption of AI Tool for Academic Tasks among College and University Students

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Authors

RGRashmi GoelRGRakesh Kumar GuptaYVYashika Verma

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Overview

Explores how students' attitudes affect the adoption of ChatGPT, suggesting improvements for its use.

Key Points

  • The research aims to identify factors influencing the adoption of ChatGPT among students using the UTAUT model.
  • Collected responses from 469 undergraduate and post-graduate students across various Indian universities.
  • Utilized Structural Equation Modelling (SEM) and Partial Least Squares (PLS) for data analysis.
  • Incorporated constructs such as Habit, Privacy, Trust, and Social Influence into the UTAUT model.
  • Performance Expectancy, Social Influence, Trust, and Privacy negatively impact willingness to use ChatGPT.
  • Effort Expectancy and Habit significantly encourage the adoption of ChatGPT.
  • Insights from the study will assist developers in improving the ChatGPT user interface.

Cite This Study

Goel et al. (2025) studied this question.

synapsesocial.com/papers/69df2c77e4eeef8a2a6b1972https://doi.org/10.5958/0973-9343.2025.00038.7
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Also Consider

Synapse has enriched 5 closely related papers on similar clinical questions. Consider them for comparative context:

  1. 1Exploring the factors affecting ChatGPT acceptance among university students2024 · 24 citations
  2. 2Adoption of ChatGPT in Higher Education: A UTAUT Based Comparative Study of Students and Lecturers2026
  3. 3To use or not to use ChatGPT in higher education? A study of students’ acceptance and use of technology2023 · 772 citations
  4. 4STUDENTS’ ACCEPTANCE OF AI-BASED CHATGPT FOR EDUCATION: A COMPREHENSIVE ANALYSIS USING PLS-SEM2024
  5. 5Exploring college educators’ behavioral intentions towards ChatGPT: a UTAUT2 framework analysis2026