Journal Article Generalizing about Messages: Suggestions for Design and Analysis of Experiments Get access Sally Jackson, Sally Jackson 1Sally Jackson (Ph.D., University of Illinois, 1980) is an assistant professor of communication at Michigan State University, East Lansing, Michigan 48824 Search for other works by this author on: Oxford Academic Google Scholar Scott Jacobs Scott Jacobs 2Scott Jacobs (Ph.D., University of Illinois, 1982) is a visiting assistant professor of communication at Michigan State University Search for other works by this author on: Oxford Academic Google Scholar Human Communication Research, Volume 9, Issue 2, December 1983, Pages 169–181, https://doi.org/10.1111/j.1468-2958.1983.tb00691.x Published: 17 March 2006
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