Explores how managers can enhance efficiency and resilience through data-driven strategies, suggesting actionable frameworks.
Studies of the airline industry show that resilience does not have to come at the cost of efficiency. Managers in a variety of industries can meet both objectives by ensuring that operational performance metrics reflect true customer priorities; using predictive analytics and data-driven insights to allocate system buffers where they generate the most meaningful resilience benefits; and shaping the options offered to customers to improve their company’s resilience to disruptions.
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Ahuja et al. (2026) studied this question.
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