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Journal Article The Mountain Man Myth: A Contemporary Consuming Fantasy Get access Russell W. Belk, Russell W. Belk Search for other works by this author on: Oxford Academic PubMed Google Scholar Janeen Arnold Costa Janeen Arnold Costa Search for other works by this author on: Oxford Academic PubMed Google Scholar Journal of Consumer Research, Volume 25, Issue 3, December 1998, Pages 218–240, https://doi.org/10.1086/209536 Published: 01 December 1998 Article history Received: 01 December 1994 Revision received: 01 March 1998 Published: 01 December 1998
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Belk et al. (1998) studied this question.
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