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Journal Article Cognitive Processes Used by Survey Respondents to Answer Behavioral Frequency Questions Get access Edward Blair, Edward Blair Search for other works by this author on: Oxford Academic PubMed Google Scholar Scot Burton Scot Burton Search for other works by this author on: Oxford Academic PubMed Google Scholar Journal of Consumer Research, Volume 14, Issue 2, September 1987, Pages 280–288, https://doi.org/10.1086/209112 Published: 01 September 1987 Article history Received: 01 July 1986 Revision received: 01 April 1987 Published: 01 September 1987
Blair et al. (Tue,) studied this question.
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