Synapse
⌘+K
Synapse
PulseExploreClubsResearchersJournals
Instagram
HomeClubsExplore
July 3, 2015Journal of Consumer Psychology

The median split: Robust, refined, and revived

View Full Paper
Ask AI
Bookmark
Share

Authors

DIDawn IacobucciVanderbilt UniversitySPSteven S. PosavacVanderbilt UniversityFKFrank R. KardesUniversity of Cincinnati

Discussion

Loading...

Member takes

Implication

Key Points

Key points are not available for this paper at this time.

Cite This Study

Iacobucci et al. (2015) studied this question.

synapsesocial.com/papers/6a10c84a39dd87f6d0ee538ahttps://doi.org/10.1016/j.jcps.2015.06.014
View Full Paper
Ask AI
Bookmark
Share

Also Consider

Synapse has enriched 4 closely related papers on similar clinical questions. Consider them for comparative context:

  1. 1Think and Explain with Statistics.1988 · 83 citations
  2. 2Probing Interactions in Fixed and Multilevel Regression: Inferential and Graphical Techniques2005 · 1,530 citations
  3. 3Measurement, Design, and Analysis: An Integrated Approach.1992 · 4,060 citations
  4. 4Unobservable Variables in Structural Equation Models with an Application in Industrial Selling1979 · 110 citations