February 1, 1982

The World's Champion Marketers: The Japanese

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Resumen

Many experts attribute Japan's spectacular economic success to superior management techniques. But the real key to Japan's performance may be outstanding marketing skills.

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Cite This Study

Kotler et al. (Mon,) studied this question.

synapsesocial.com/papers/6a11c15d6229a9319517935f https://doi.org/https://doi.org/10.1108/eb038951

Also Consider

Synapse has enriched one closely related paper. Consider it for comparative context:

1Harvard business review1994 · 46,513 citations

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Me gusta

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Also Consider

Synapse has enriched one closely related paper. Consider it for comparative context:

1Harvard business review1994 · 46,513 citations