What question did this study set out to answer?

To examine how market orientation, innovation practices, and innovation barriers jointly influence the business performance of small and medium-sized enterprises (SMEs).

December 31, 2023Diponegoro International Journal of BusinessOpen Access

Analysis of SMEs performance based on innovation practice, market orientation, and innovation barriers

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To examine how market orientation, innovation practices, and innovation barriers jointly influence the business performance of small and medium-sized enterprises (SMEs).
Surveyed 352 SME respondents using an online questionnaire.
Analyzed structural relationships among market orientation, innovation practices, innovation barriers, and firm performance using AMOS structural equation modeling (SEM).
Market orientation directly and positively impacts SME performance without mediation by innovation practices.
Innovation practices mediate a significant negative effect of innovation barriers on SME performance.

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Implication

Survey study reveals direct performance gains from market orientation in SMEs, indicating that innovation barriers harm performance through disrupted innovation practices.

Cite This Study

Rahman et al. (2023) studied this question.

synapsesocial.com/papers/6a11c167279ddf38dc617bf6 https://doi.org/10.14710/dijb.6.2.2023.77-89

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Implication

Survey study reveals direct performance gains from market orientation in SMEs, indicating that innovation barriers harm performance through disrupted innovation practices.

Analysis of SMEs performance based on innovation practice, market orientation, and innovation barriers

Key Points

Discussion

Implication

Cite This Study

Analysis of SMEs performance based on innovation practice, market orientation, and innovation barriers

Key Points

Discussion

Implication

Cite This Study

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