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After reviewing the work on gender bias in software design, a model of gender-role influenced achievement choice taken from Eccles 7 is presented. The paper concludes that (1) though laudable, reduction of gender bias in software design is not the most straightforward way to reduce gender inequity in the choice of computing as a career, (2) the model itself makes more clear some of the ethical issues involved in attempting to achieve gender equity on computing, and (3) efforts to reduce gender inequity in the choice of computing as a career need to be evaluated in the light of this model.
Chuck Huff (Sat,) studied this question.