“Twitter Bodhisattva”: Ai Weiwei’s Media Politics

This article investigates artist and activist Ai Weiwei’s media politics. In 1997 Ai Weiwei imagined a modernist movement that would practise a “non-compromising vigilance on society and power” and since 2005 he has embraced blogging and micro-blogging to enact such intent. We argue that his “communication activism” is part of a broader artistic and political program that long predates his online presence. The study examines how the artist has experimented with blogging and micro-blogging to spread his message of “awakening” in defiance of censorship and surveillance. It shows how Ai Weiwei’s communication strategy combines an international celebrity status, criticism, irony and a round-the-clock interaction with his netizen audience and the media. It also critiques the effectiveness and coherence of this mode of activism from two perspectives – namely, Jean Baudrillard’s analysis of “private telematics” and Jodi Dean’s “blog theory” – and finally assesses its impact. The study aims to enhance our understanding of the web-based communication strategies of Chinese activists, shedding light on cultural production and consumption in Chinese cyberspace as a socio-political barometer.