Educational initiative addresses focus group practice challenges in Extension, highlighting quality improvement.
Are focus groups abused, misused, or overused in Extension? We responded to the challenge of getting Extension focused on the art and science of high-quality focus groups through an educational project. This article describes contemporary challenges of focus group practice and presents the first phase of an educational initiative, which includes a series of educational briefs.
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Allen et al. (2004) studied this question.
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