Journal Article The Impact of Candidate Name Order on Election Outcomes Get access JOANNE M. MILLER, JOANNE M. MILLER Search for other works by this author on: Oxford Academic Google Scholar JON A. KROSNICK JON A. KROSNICK Search for other works by this author on: Oxford Academic Google Scholar Public Opinion Quarterly, Volume 62, Issue 3, November 1998, Pages 291–330, https://doi.org/10.1086/297848 Published: 01 November 1998
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Miller et al. (1998) studied this question.