Persuasion past and present: Attitudes aren't what they used to be

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(1993). Persuasion past and present: Attitudes aren't what they used to be. Communication Monographs: Vol. 60, Into the New Century, pp. 90-97.

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James Price Dillard (1993) studied this question.

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(1993). Persuasion past and present: Attitudes aren't what they used to be. Communication Monographs: Vol. 60, Into the New Century, pp. 90-97.