The Culture of Cynicism: American Morality in Decline.

Preface. 1. The Absence of Morality, or Morality Assumes New Forms. 2. Success Morality: From Economic to Political Ideology. 3. A Morality of Happiness and Health: Advertising as Liturgy. 4. From the Moral to the Technical: the Necessary. 5. From the Moral to the Normal: the Ephemeral. 6. From the Moral to the Visual: the Compensatory. 7. A Morality of Power, A Morality Without Meaning. 8. Against the New Morality.