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August 3, 2026Iconic Research and Engineering JournalsOpen Access

A Study on Customer Satisfaction Towards Last-Mile Delivery Services in the E-Commerce Sector

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Authors

MIMohammed IshaqCDChristopher Raj D

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Overview

Descriptive research examines last-mile delivery satisfaction in e-commerce, indicating logistics improvements enhance customer loyalty.

Key Points

  • This study aims to evaluate customer satisfaction regarding last-mile delivery services in the Indian e-commerce sector.
  • Descriptive research design
  • Primary data collected from 202 online shoppers using a structured questionnaire
  • Data analyzed using percentage analysis, frequency distribution, mean analysis, and Chi-square test.
  • Majority of respondents reported satisfaction with delivery speed and product condition.
  • Statistical analysis revealed a significant relationship between last-mile delivery quality and customer satisfaction.
  • Improve logistics efficiency and customer support can significantly enhance customer loyalty.

Cite This Study

Ishaq et al. (2026) studied this question.

synapsesocial.com/papers/6a70407775942ff7265e595fhttps://doi.org/10.64388/irev10i2-1720236
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