What motivational factors impact Gen Z? Understanding this newest entrant to the workplace is of paramount importance for organizations today. This article explores the motivational needs of Gen Z and their impact in the workplace based on Herzberg's two-factor theory of motivation. The author used a researcher-developed, written survey methodology. The study findings indicated a strong propensity for growth among Gen Z. Both hygiene and motivator factors are important to Gen Z's motivational needs. Managers must be cognizant of Gen Z's motivational needs and traits to lead effectively.
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