Child giftedness and its role in the parental mediation of television viewing

This study investigated the role of intellectual giftedness in influencing parents’ perceptions and mediation of the television/child relationship. Three hundred sixty‐four gifted children and their parents and 386 traditional children and their parents comprise the sample. Findings suggest that intellectual giftedness and, to a lesser degree, the quantity of children's television consumption, influence parents’ perceptions of the possible impact of television on their children and the type of mediation strategies they employ. The level of parental mediation remained unaffected.