What question did this study set out to answer?

To evaluate public interactions, sentiment tone, and vaccine acceptance levels regarding COVID-19 immunization across international social media platforms.

May 8, 2022International Journal of Environmental Research and Public HealthOpen Access

COVID-19 Vaccine Acceptance among Social Media Users: A Content Analysis, Multi-Continent Study

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To evaluate public interactions, sentiment tone, and vaccine acceptance levels regarding COVID-19 immunization across international social media platforms.
Analyzed N=5,856 comments across 24 countries from five continents, with 83.5% extracted from Facebook and 16.5% from Twitter.
Performed cross-national content analysis to classify user vaccine acceptance status and comment tone (such as serious tone).
Overall vaccine acceptance was 40.3% on Facebook and 41.5% on Twitter; the lowest continental acceptance was in North America (22.6% on Facebook, 20.5% on Twitter), with national lows in Jordan (8.5% on Facebook) and Oman (14.3% on Twitter) (p < 0.05 across regions).
Serious comment tone varied significantly by geography, reaching continental highs in Asia (58.4% on Facebook, 59.7% on Twitter), and exhibited a statistically significant association with vaccine position.

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Implication

Content analysis reveals low COVID-19 vaccine acceptance across global social media platforms, highlighting widespread vaccine hesitancy and the critical need to counter online infodemics.

Cite This Study

Shaaban et al. (2022) studied this question.

synapsesocial.com/papers/6a7ce27c38ddfc9027febf8d https://doi.org/10.3390/ijerph19095737

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Implication

Content analysis reveals low COVID-19 vaccine acceptance across global social media platforms, highlighting widespread vaccine hesitancy and the critical need to counter online infodemics.

COVID-19 Vaccine Acceptance among Social Media Users: A Content Analysis, Multi-Continent Study

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Discussion

Implication

Cite This Study

COVID-19 Vaccine Acceptance among Social Media Users: A Content Analysis, Multi-Continent Study

Key Points

Discussion

Implication

Cite This Study

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