The Conceptualization and Measurement of Listening

Although far more emphasis has been placed on sending messages than upon receiving them, some researchers have focused on listening and on receiving. In this paper, the authors adopt the position that although listening, as a theoretical concept, may in some meaningful sense be real and measurable through a variety of instruments, inadequate attention has been given to the development of a consensus regarding its conceptualization. In support of this position we first review inconsistencies in current definitions of listening and then discuss problems in measurement. On the basis of our review, we conclude that considerable ambiguity exists concerning conceptualization of the listening construct, and that further investigation of measurement issues involved in the theory of the receiving component of listening should be undertaken.