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August 28, 2026Journal of International Business StudiesOpen Access

Public institutions, governance capability, and platform internationalization: institutional substitution at home and abroad

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Authors

NZNan ZhouNankai University

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Implication

Longitudinal study reveals private governance capability drives expansion in 50 digital platforms, indicating internal rule systems substitute for weak public institutions across borders.

Key Points

  • Investigate how digital platforms sustain cross-border operations in weak institutional environments by leveraging internal governance capabilities as institutional substitutes.
  • Longitudinal analysis tracking 50 digital platforms from China and the United States.
  • Evaluated entry decisions and operational sustainability across 61 host countries from 1996 to 2023.
  • Platforms develop internal governance capabilities to compensate for weak home institutions and subsequently transfer these regulatory routines abroad to operate in weak host-country environments.
  • The positive impact of governance capability on internationalization is magnified when home-country institutions are stronger than host-country institutions and for broker platforms with highly replicable rule routines.

Cite This Study

Nan Zhou (2026) studied this question.

synapsesocial.com/papers/6a916ea0d15324a1df3aa88ahttps://doi.org/10.1057/s41267-026-00894-3
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