Answers are grounded in this paper and cite their sources.
The Influence of Price, Online Consumer Reviews and Consumer Trust on Purchasing Decisions is a scientific article reviewing literature within the scope of Marketing Management science. This article aims to build a hypothesis regarding the relationship between the influence of variables which will be used as a reference in further research. Research objects in online libraries, Google Scholar, Mendeley and other academic online tools. The research method is literature review sourced from open access e-books and e-journals. The analysis of this article is qualitative descriptive . The results of this article are: 1) Price influences purchasing decisions; 2) Online Consumer Reviews influence Purchasing Decisions; and 3) Consumer trust influences purchasing decisions.
No takes yet. Share an insight, caveat, or question.
Azis et al. (2023) studied this question.
Synapse has enriched 10 related papers. Consider them for comparative context: