Time-lagged survey reveals environment-oriented humble leadership promotes green behavior in hospitality employees, suggesting green HRM and altruism enhance sustainability.
Key Points
To examine how environment-oriented humble leadership influences employee green behaviour in the hospitality industry, focusing on the mediating role of green human resource management and the moderating role of employee altruistic values.
Administered a multi-source, time-lagged structured questionnaire to supervisors and employees (N=415) across the hospitality sector in Pakistan to minimize common method bias.
Analyzed the proposed moderated mediation model using structural equation modelling based on person-environment fit, social exchange, and social identity frameworks.
Green human resource management practices partially mediate the relationship between environment-oriented humble leadership and employee green behaviour.
The indirect effect of environmental humble leadership on employee green behaviour through green human resource management is significantly stronger among employees with high altruistic values.