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In developed countries particularly, biodiversity is sometimes seen as a phenomenon that should be conserved for its own sake. However, it has become expensive to maintain, especially in those countries that have the greatest biodiversity. There is thus a need to look at how conservationists and other parties involved can work with business constructively. Tourism is arguably the main industry where there are at least some clear mutual benefits. Despite the convergence of interests, however, different groups within this arena express reservations. This article outlines the areas in which much still needs to be done to ensure that conservationists understand the priorities of the tourism industry and tourists themselves, and emphasizes the need for increased commercial development within the field of biodiversity, not least through education and communication.
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David Vaughan (2000) studied this question.
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