The Impact of Artistic Textiles on the Economic, Social and Cultural Development of Kashkadarya

The article examines the role of artistic textile crafts, including embroidery, carpet weaving, terma and related crafts, in the economic, social and cultural development of the Kashkadarya region of Uzbekistan. It analyses the contribution of textile crafts to employment, household income, small business and tourism; their social significance, especially for the employment and empowerment of rural women and for the professional orientation of young people; and their cultural role in preserving regional identity, family rituals and intangible heritage. The article also identifies the main challenges facing the sector, such as low incomes, informality and the simplification of patterns for the souvenir market, and proposes measures to strengthen the positive impact of artistic textiles on regional development.