تأثير تقنيات الذكاء الاصطناعي في تشكيل سلوك مشاركة الأخبار عبر منصات التواصل الاجتماعي لدى الشباب الجامعي (دراسة ميدانية على عينة من طلبة جامعة ذي قار)

This study aims to reveal the impact of artificial intelligence (AI) technologies on shaping news-sharing behavior among university students on social media platforms. It focuses on the level of trust in news content presented through algorithms. The study employed a survey methodology, using a questionnaire to collect data from a random sample of 200 university students. The results showed that AI technologies have become an influential element in organizing the digital news environment through recommendation systems and content ranking based on audience engagement indicators. The results indicated that news-sharing decisions are increasingly influenced by the news's reach and associated engagement levels, with the majority of respondents exhibiting caution before sharing news. The study also revealed a relative awareness of the risks associated with algorithms, such as reduced media diversity and the potential for misinformation.