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This position paper discusses ISO 9000 family of standards in terms of its capability assessment value and as a framework for management of organizations. Uses data collected from empirical sources to buttress a position for the continued usefulness of the management system standard for the foreseeable future and challenges the critics to put forward an alternative that can be effective for the complex global economy. The paper uses rationalization to put forward a thesis in which the misperceptions are blamed on the marketing flavor favored by the certification industry.
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Okwiri et al. (2026) studied this question.
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