Synapse
⌘+K
Synapse
PulseExploreClubsResearchersJournals
Instagram
HomeClubsExplore
August 15, 2025Asian Journal of Economics Business and AccountingOpen Access

Consumer Perceptions on the Impact of Online Food Delivery Services on Traditional Restaurants Dining in Ghana

View Full Paper
Ask AI
Bookmark
Share

Authors

MBMorris BrakoIowa State UniversityANAnirudh NaigIowa State UniversityMMMary McArthur-FloydIowa State University

Discussion

Loading...

Member takes

Implication

Quantitative analysis shows online food delivery affects in-person dining in Ghana, suggesting hybrid models may enhance revenue and satisfaction.

Key Points

  • Consumers perceive online food delivery services reduce in-restaurant dining frequency, suggesting a shift in dining habits.
  • Despite this reduction, the study finds no significant negative effects on restaurant revenue or customer satisfaction levels.
  • Using a cross-sectional design, data were collected from urban centers in Ghana through a structured questionnaire for systemic evaluation.
  • Findings support exploring hybrid service models to meet changing consumer preferences and optimize restaurant operations.

Cite This Study

Brako et al. (2025) studied this question.

synapsesocial.com/papers/68a366930a429f797332bfa2https://doi.org/10.9734/ajeba/2025/v25i81928
View Full Paper
Ask AI
Bookmark
Share

Also Consider

Synapse has enriched 5 closely related papers on similar clinical questions. Consider them for comparative context:

  1. 1Exploring customer satisfaction in online food delivery services: The role of product involvement, brand familiarity, and consumer attitudes2024 · 1 citations
  2. 2Online food delivery, the new normal: A systematic study of determinants of consumer buying behavior2024 · 4 citations
  3. 3An insightful review on online food delivery2025 · 2 citations
  4. 4The Impact of SERVQUAL on Consumers’ Satisfaction, Loyalty, and Intention to Use Online Food Delivery Services2024 · 34 citations
  5. 5The impact of the collaborative consumption triangle on purchasing intentions within online food delivery platforms2024 · 8 citations