Pendampingan Penerapan Digital Marekting pada Usaha Batik Rumah Batik Andalan di Kabupaten Pelalawan Untuk Peningkatan Kapasitas Produksi dan Pemasaran

View Full Paper

Ask AI

Bookmark

Authors

Discussion

Community service program boosts marketing capacity and production in batik business, indicating digital marketing's effectiveness.

A 35% increase in demand for batik products was observed within two months of implementing digital marketing.
After training, business owners actively managed social media accounts and produced engaging digital content.
The project utilized a participatory approach, including needs identification and intensive assistance for the business.
Results highlight the potential of digital marketing to enhance production and marketing capacity in small businesses.

Zanra et al. (2025) studied this question.

View Full Paper

Ask AI

Bookmark