Case study analysis highlights interactivity and user experience in virtual museums for art education.
To address current challenges in education, art educators need to innovatively integrate the rich resources of virtual museums with online teaching platforms, designing courses that engage students and enhance their artistic literacy. However, the development of virtual museums in China is currently disappointing, facing issues such as subpar virtual presentations, a lack of interactivity, and low online traffic. This paper adopts Robert K. Yin’s case study methodology to analyze several Chinese virtual museums and examines three major issues related to their public art education function: lack of interactivity, a monotonous user experience, and insufficient technological innovation. The study analyzes museum cases based on uniform criteria, including user engagement, technology application, and educational functionality. Through the “Data Collection” and “Analysis” phases in Yin’s model, the study gathered feedback on aspects such as immersion, interactivity, and technical quality, leading to improvement recommendations in the “Share” phase. The findings in Tables 2 and 3 reveal that virtual museums should shift from knowledge dissemination to emphasizing interactivity and user experience, move beyond merely replicating physical museums to creating more innovative designs, and transition from focusing on artistic skills to fostering individual creativity and artistic literacy.
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Kaiwen et al. (2025) studied this question.
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