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SWOT Analysis for Formulating Development Strategies of Tembuku Tourism Village, Bangli

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Qualitative analysis identifies strengths and weaknesses in tourism, highlighting opportunities for sustainable development.

Notable strengths include captivating natural scenery and cultural heritage, yet weaknesses in promotion persist.
Key factors influencing tourism attractiveness relate to human, natural, and cultural resources readiness.
Qualitative methods employed field observations, interviews, and document analysis to capture key insights.
The findings suggest the need for collaboration with stakeholders to create integrated tourism packages.

Mahayana et al. (2025) studied this question.

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