What type of study is this?

This is a Qualitative Descriptive Method study (also classified as: Field Research).

September 10, 2025Jurnal IqtisadunaOpen Access

Analysis of Public Understanding of the Halal Products of Bank Syariah Indonesia, Sungai Penuh City Branch

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Qualitative analysis shows limited understanding of halal banking products at BSI Sungai Penuh, indicating a gap in customer knowledge.

Understanding of halal products among BSI customers is incomplete, leading to misconceptions.
54% of customers view BSI products as similar to conventional banking, highlighting a need for education.
Qualitative descriptive methods were employed through interviews and observations of BSI customers.
The findings indicate that better outreach could bridge the gap in knowledge about sharia banking.

Pratama et al. (2024) studied this question.

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