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September 10, 2025Pakistan journal of commerce and social sciencesOpen Access

Social Dominance Orientation and Consumer Xenocentrism: Mediating Role of Status Consumption and Social Comparison

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Authors

BÇBilal ÇelikAEAysel Erci̇ş

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Overview

Empirical research reveals status consumption mediates the link between social dominance orientation and consumer xenocentrism.

Key Points

  • High social dominance orientation leads to increased consumer xenocentrism, driven by status consumption.
  • The analysis involved 534 participants using structural equation modeling techniques for validation.
  • A theoretical framework was developed to explain the psychological factors influencing xenocentric consumption behavior.
  • The findings suggest further research can expand on the dynamics between social dominance and xenocentrism.

Cite This Study

Çelik et al. (2024) studied this question.

synapsesocial.com/papers/68c1e17054b1d3bfb60fe943https://doi.org/10.64534/commer.2024.039
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Also Consider

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  1. 1EXPRESS: Consumer Xenocentrism and Well-Being: Conspicuous Consumption Orientation, Brand Addiction, and Self-Esteem2024 · 11 citations
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  3. 3How xenocentrism shapes online consumer behavior: psychographic drivers of foreign brand preference2025
  4. 4Consumer xenocentrism when domestic products are better2024 · 6 citations
  5. 5The Xenocentric Mindset: Cultural and Personality Drivers Behind Consumer Preferences2026