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September 12, 2025International Journal of Veterinary Sciences and Animal HusbandryOpen Access

Study on marketing of Sirohi goat (meat) in Sirohi district of Rajasthan

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Authors

JKJ. KumarAnna University, ChennaiASA. StephenUniversity of Madras

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Implication

Comparative analysis highlights efficiency variations in meat marketing across three channels.

Key Points

  • Marketing efficiency decreased with more intermediaries, affecting producers’ benefits negatively.
  • Channel-I showed the highest efficiency at 4.91% with no intermediary margin, keeping costs low.
  • Channel-II entailed higher costs of ?8,329 and a wholesaler margin, lowering efficiency to 2.70%.
  • Channel-III had the highest marketing cost of ?10,799, leading to the lowest efficiency of 1.99%.

Cite This Study

Kumar et al. (2025) studied this question.

synapsesocial.com/papers/68d44f7331b076d99fa56ae8https://doi.org/10.22271/veterinary.2025.v10.i9b.2534
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Also Consider

Synapse has enriched 5 closely related papers on similar clinical questions. Consider them for comparative context:

  1. 1Marketing Efficiency, Costs and Price Spread among Different Market Functionaries Involved in Marketing of Goat in Bundelkhand Region of Uttar Pradesh2025
  2. 2Economic and marketing analysis of commercial goat farms in Gujarat2024
  3. 3Economics of Production and Marketing of Milk in Rajasthan2025
  4. 4Understanding Market Dynamics and Profitability in Small Ruminant Marketing: An Economic Analysis in Southern Karnataka, India2024
  5. 5Price spread analysis of milk marketing in Bhilwara district of Rajasthan2015