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August 1, 2024Tourism Recreation ResearchOpen Access

Fostering conative loyalty in tourism and hospitality loyalty programs: an eye-tracking experiment of reward timing, fairness perception, and visual attention

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Authors

WLWagner Júnior LadeiraWLWeng Marc LimFSFernando de Oliveira Santini

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Ladeira et al. (2024) studied this question.

synapsesocial.com/papers/68e5dc4ab6db643587571cdbhttps://doi.org/10.1080/02508281.2024.2369487
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