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July 28, 2024Journal of Consumer Studies and Applied Marketing

Moderating Factors Affecting Brand Loyalty In Boycotts of Israel-Affiliated Brands

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ANAnggi Nurdiani

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Anggi Nurdiani (2024) studied this question.

synapsesocial.com/papers/68e5ec41b6db64358758107bhttps://doi.org/10.58229/jcsam.v2i2.162
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Also Consider

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  4. 4Why do they avoid it? Factors behind brand avoidance related to the Boycott, Divestment, and Sanctions (BDS) Movement‎2025 · 2 citations
  5. 5Consumer Boycotts and Their Impact on the Relationship Between Brand Awareness and Purchase Intentions2025