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July 1, 2024Applied Cognitive Psychology

Consumer choice of compromise option and activated styles of thinking: Experimental evidence

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BCByung‐Joon Choi

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Byung‐Joon Choi (2024) studied this question.

synapsesocial.com/papers/68e624a0b6db6435875b6d3dhttps://doi.org/10.1002/acp.4234
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