A Study of Green Human Resource Management Practices Adopted by the New Age Organizations

This study examines Google's Green Human Resource Management (GHRM) strategies, exploring how the company integrates sustainability into its HR practices. Through literature review and analysis, it investigates Google's environmental initiatives across recruitment, performance management, supplier partnerships, and more. Results highlight Google's deeply ingrained commitment to environmental stewardship, fostering a sustainable culture through employee empowerment, training, and community engagement. Challenges include balancing business goals with environmental objectives and overcoming resistance to change. Google's experiences offer valuable insights for organizations seeking to develop their own green HRM policies, promoting environmental responsibility and contributing to a sustainable future.