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This is a Quantitative Study study.

Leveraging gamification for enhanced learner engagement and satisfaction in hybrid business courses

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Engagement leads to improved academic performance and course satisfaction, serving as the driving force of effective hybrid learning.
Instrumental value and peer competition ranked as the most significant factors influencing learner engagement among business students.
This research employs structural equation modeling to assess the impact of gamified features on learner engagement in hybrid courses.
The findings suggest a shift towards a more learner-focused approach in gamification design, particularly in emerging higher education systems.

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Survey of 290 business students shows gamification strategies improve engagement, indicating better academic outcomes.

Hoang et al. (2025) studied this question.

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