Analysis shows profitability trends and current assets evaluation in Haidilao, indicating low costs and digital tech impact.
This study analyzes the financial performance and operational dynamics of Haidilao from 2020 to 2024, aiming to evaluate its asset size, short-term debt-paying ability and profitability in the fiercely competitive hot pot catering market and evolving consumer demand. The study finds that the total assets and net profit of Haidilao fluctuated significantly from 2020 to 2022, and its current ratio was also lower than a reasonable range, due to COVID-19, internal competition in the industry and the company’s excessive expansion. From the perspective of asset structure, the current assets of Haidilao show a fluctuating upward trend, while non-current assets have continued to decrease, and their total assets have decreased from approximately RMB 275.2714 billion in 2020 to around RMB 227.8126 billion in 2024, reflecting its shift from heavy assets model to light assets model. At the same time, with the support of company philosophy, the application of digital technology, the development of strategies, the development of new products and business formats, and the expansion of overseas markets, Haidilao’s net profit has shown an upward trend. The current ratio has also gradually entered a reasonable range and tended to stabilize, reflecting its short-term debt-paying ability, increasing and maintaining stable. This study provides a reference for stakeholders to gain insight into the potential of Haidilao in the market, demonstrating the importance of balancing service maximization with low cost and high efficiency in a dynamic market, and it also provides a reference for catering enterprises to cope with industry cycles and consumption changes.
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Kai Hu (2025) studied this question.
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