What question did this study set out to answer?

Identify key themes, evolutionary patterns, and future research priorities within servitization literature across general management, marketing, operations, and service management streams from 2005 to 2017.

April 26, 2019Industrial Marketing ManagementOpen Access

Servitization: A contemporary thematic review of four major research streams

View Full Paper

Ask AI

Bookmark

Authors

CRChris RaddatsUniversity of Liverpool CKChristian KowalkowskiLinköping University OBOrnella BenedettiniPolytechnic University of Bari

Discussion

Member takes

Implication

Systematic review uncovers five core themes and eleven research priorities in manufacturing servitization, highlighting the need for a multi-actor, technology-driven approach.

Key Points

Identify key themes, evolutionary patterns, and future research priorities within servitization literature across general management, marketing, operations, and service management streams from 2005 to 2017.
Conducted a systematic literature review evaluating N=219 papers published between 2005 and 2017.
Synthesized literature across four primary research domains: general management, marketing, operations, and service management.
Categorized literature into five core themes: service offerings; strategy and structure; motivations and performance; resources and capabilities; and service development, sales, and delivery.
Established eleven research priorities, emphasizing the recent surge in digital technologies across industrial service activities.
Identified a critical need to transition from a focal-manufacturer viewpoint to a multi-actor network perspective that accounts for technological relationships.

Cite This Study

Raddats et al. (2019) studied this question.

synapsesocial.com/papers/69db0fda1e19c8ae088360f0 https://doi.org/10.1016/j.indmarman.2019.03.015

View Full Paper

Ask AI

Bookmark

Implication

Systematic review uncovers five core themes and eleven research priorities in manufacturing servitization, highlighting the need for a multi-actor, technology-driven approach.

Servitization: A contemporary thematic review of four major research streams

Discussion

Member takes

Implication

Key Points

Cite This Study

Servitization: A contemporary thematic review of four major research streams

Discussion

Member takes

Implication

Key Points

Cite This Study

Also Consider

Also Consider