An Analysis of Korean Oblique Typeface Design in the Context of Brand-Specific Typeface Development - focusing on “87MM ILSANG-Oblique” -

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Key Points

The aim is to analyze the design of the oblique typeface '87MM ILSANG' and its implications for brand-specific type design.
Reviewed literature on Korean typography and type design.
Compared mechanical shear and design-based approaches through letterform structure and typesetting examples.
Analyzed the design modifications resulting from a focus on obliqueness in typeface.
Design-based obliqueness allows restructuring of letterform units and internal space relationships.
This approach mitigates the visual imbalance often seen in mechanically sheared typefaces.
Oblique typefaces can distinguish meaning without significantly altering visual rhythm in text.

Exploratory analysis investigates design nuances of a brand-specific oblique typeface, indicating potential improvements.

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Sung Sam. Kim (2026) studied this question.

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