Journal Article Some Communication and Demographic Determinants of Adolescent Consumer Learning Get access Roy L. Moore, Roy L. Moore Search for other works by this author on: Oxford Academic PubMed Google Scholar Lowndes F. Stephens Lowndes F. Stephens Search for other works by this author on: Oxford Academic PubMed Google Scholar Journal of Consumer Research, Volume 2, Issue 2, September 1975, Pages 80–92, https://doi.org/10.1086/208619 Published: 01 September 1975
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Moore et al. (1975) studied this question.