Product Traceability and Identification: An Examination of Its Effectiveness at the Coca-Cola Company of Ghana Limited, Kumasi, Ghana, West Africa

This research sought to examine the effectiveness of product traceability and identification systems in organizations in Ghana using the Coca-Cola Company Limited, Kumasi Plant as case study. The study population included all employees of the Coca Cola Bottling Company as well as distributors for the company. The study was conducted with a quantitative method, executed through questionnaires and interview. The sample size for the study was sixty. The study utilized a quantitative research approach along with a descriptive research design. The quantitative data collected were subjected to statistical analyses using simple linear regression and correlation analysis. Findings indicated that that Coca Cola Company Limited has effective mechanisms in place to oversee the effective implementation of traceability and identification systems. The study also showed that the traceability and identification system by Coca Cola Bottling Company Limited was significantly effective in tracking products in supply chain. This implied that the coca cola traceability system contributes significantly to tracking products in supply chain.