What does this research mean for the field?

Question

Accepted Answer

Asian communication studies must adopt an Asiacentric theoretical agenda to adequately address non-Western contexts, rather than relying exclusively on Western research paradigms. Novelty: ClaimNovelty.METHODOLOGICAL. Consensus alignment: ConsensusAlignment.ESTABLISHES_NEW_DIRECTION.

Non-Western Theory in Western Research? An Asiacentric Agenda for Asian Communication Studies

Key Points

Abstract

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