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This article provides an empirical contribution into the discursive repertoire of seven populist radical right-wing parties. Within the context of the European Parliamentary elections of 2014 and 2019, we examine and compare how these parties discursively shape the content of social demands by assessing how ‘the people’, ‘the nation’, ‘the elite’ and ‘others’ are constructed, and how different demands are incorporated. In doing so we assess the specific role of populism and nationalism in these parties’ discourse. We apply a two-stage measurement technique, combining both qualitative and quantitative content analytical modes of research, with advantages over existing methods, looking at both levels and form of the populist and nationalist signifiers. Our results suggest that although parties often combine both populism and nationalism, there is a general disposition to construct the signifer ‘the people’, not primarily through staging an antagonism between ‘people/elite’ (populism), but rather through articulating ‘the people’ as a national community in need of protection from the EU (nationalism). In view of this, we highlight that populism does not operate as the differentia specifica of populist radical right wing parties’ discourse.
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Rodi et al. (2021) studied this question.
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