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August 16, 2026Advanced ElectromagneticsOpen Access

A Study on Tourist Experience Optimization and Satisfaction Improvement under the Empowerment of Smart Tourism—Taking Smart Scenic Area Service Scenarios as an Example

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Authors

JLJ. D. LiuHenan Institute of Technology

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Overview

Survey study reveals that smart tourism technologies enhance service convenience and interaction quality in scenic area visitors, indicating clear pathways to optimize tourist satisfaction.

Key Points

  • To investigate the mechanisms through which smart tourism technologies optimize tourist experience and improve visitor satisfaction in scenic area service scenarios.
  • Conducted field research in a national 5A scenic area, collecting N=486 valid questionnaires based on perceived value theory.
  • Evaluated four smart technology dimensions (tour guide systems, online reservation platforms, intelligent payment facilities, and virtual experiences) using structural equation modeling.
  • Demonstrated positive influence paths linking smart technology adoption to higher information acquisition efficiency, service convenience, interaction quality, and personalized experiences.
  • Confirmed that improvements across technological touchpoints directly and indirectly elevate overall tourist satisfaction.

Cite This Study

J. D. Liu (2026) studied this question.

synapsesocial.com/papers/6a817a91f2fb91fc834ae757https://doi.org/10.7716/aem.v15i3.3789
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Also Consider

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  1. 1Determinants of Smart Tourism Tourist Satisfaction from Sustainable Development Perspective: Empirical Analysis Based on Datong City2025
  2. 2Smart Tourism Technologies and Tourist Experience: The Role of Digital Safety and Convenience in Shaping Satisfaction and Behavioral Intentions2026
  3. 3Exploring Tourist Satisfaction and Behavioral Intentions in the Context of Smart Tourism Technologies2026
  4. 4How smart tourism technology improves tourist experiences and what aspects of the technology are important for the improvement2026
  5. 5Mapping the transformative impact of technology on experiential tourism: a systematic literature review2025 · 3 citations