June 1, 1982Journal of Communication

Effecting Media Change: The Role of Cooperative Consultation on Alcohol Topics

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Abstract

Warren Breed, James R. De Foe; Effecting Media Change: The Role of Cooperative Consultation on Alcohol Topics, Journal of Communication, Volume 32, Issue 2

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Breed et al. (1982) studied this question.

synapsesocial.com/papers/6a882d9260f64afcf1608b0e https://doi.org/10.1111/j.1460-2466.1982.tb00499.x

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Abstract

Warren Breed, James R. De Foe; Effecting Media Change: The Role of Cooperative Consultation on Alcohol Topics, Journal of Communication, Volume 32, Issue 2