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August 22, 2026Journal of Information Technology & PoliticsOpen Access

Crowd-moderation of hateful content on social media: mobilizing bystanders through scalable interventions

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Authors

KJKristoffer Skovgaard JensenTHTanja Marie HansenJRJesper Sommer Rasmussen

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Overview

Survey experiments show that brief video and infographic interventions increase reporting and counterspeech among social media users, suggesting scalable methods for online crowd-moderation.

Key Points

  • To determine whether brief, scalable digital interventions can mobilize social media bystanders to engage in crowd-moderation against online hate.
  • Conducted two large-scale survey experiments in the United States (N = 2,105) and Australia (N = 2,093).
  • Assessed the effects of 15-second videos, 30-second videos, and still-picture infographics encouraging users to 'speak up, report, support.'
  • Brief video and infographic interventions increased respondents' self-reported willingness to engage in counterspeech against hateful posts.
  • The interventions also boosted willingness to report hateful content across social media platforms.

Cite This Study

Jensen et al. (2026) studied this question.

synapsesocial.com/papers/6a895effca7ade938187d4a7https://doi.org/10.1080/19331681.2026.2720554
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Also Consider

Synapse has enriched 5 closely related papers on similar clinical questions. Consider them for comparative context:

  1. 1Combatting online hate: Crowd moderation and the public goods problem2024 · 11 citations
  2. 2Collective moderation of hate, toxicity, and extremity in online discussions2025
  3. 3Less prejudiced but still not intervening: A field experiment countering online hate speech among adolescents2026
  4. 4Combating Hate Speech on Social Media: Applying Targeted Regulation, Developing Civil-Communicative Skills and Utilising Local Evidence-Based Anti-Hate Speech Interventions2024 · 5 citations
  5. 5Promoting civil discourse on social media using nudges: A tournament of seven interventions2024