Research on the development and operation methods of social media and marketing strategies: Take Douyin as an example

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Synapse has enriched 5 closely related papers on similar clinical questions. Consider them for comparative context:

1. 1Analysis Of Enterprise Marketing Strategies Under the Trend of New Media Based on The Douyin Marketing Case2024
2. 2Research on the Operation Innovation Strategy of a Short Video Platform Based on Fan Economy Taking Douyin as an Example2024
3. 3The Impact of New Media Platform (Douyin) on Chinese Individuals’ Consumption Intention and Negative Emotion Levels2025
4. 4Research on the Competitive Strategy of Cross-border Local Life of Short Video Platforms from the Perspective of Bilateral Market: Based on the Game Analysis of Douyin Group Buying and Meituan2025
5. 5A Comparative Analysis of Competitive Strategies in the Live Streaming Market: Douyin vs. Kuaishou2024 · 1 citations