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September 10, 2025Nidhomul Haq Jurnal Manajemen Pendidikan IslamOpen Access

The Effect of Marketing Management and Quality of Education Services on Improving School Reputation

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Authors

APAndi Hendra PaluseriUniversitas Ciputra TKThomas Stefanus KaihatuPetra Christian University TSTimotius FCW SutrisnoUniversitas Ciputra

Discussion

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Implication

Quantitative analysis finds management commitment improves firm’s esg performance, highlighting green market orientation's role in low carbon innovation.

Key Points

Management commitment significantly enhances firm’s esg performance, indicating a key internal factor.
Findings show green market orientation influences aggressive low carbon innovation, creating pathways for better sustainability.
Aggressive low carbon innovation mediates the relationship between management commitment and esg performance, not for green market orientation.
Study emphasizes the need for integrated sustainability strategies to maximize the impact of low-carbon innovation.

Cite This Study

Paluseri et al. (2025) studied this question.

synapsesocial.com/papers/68c1a27254b1d3bfb60ddc87 https://doi.org/10.31538/ndhq.v10i2.117

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Implication

Quantitative analysis finds management commitment improves firm’s esg performance, highlighting green market orientation's role in low carbon innovation.

The Effect of Marketing Management and Quality of Education Services on Improving School Reputation

Discussion

Member takes

Implication

Key Points

Cite This Study

The Effect of Marketing Management and Quality of Education Services on Improving School Reputation

Discussion

Member takes

Implication

Key Points

Cite This Study

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